Friday, September 10, 2010

Packaging: How bigger an expiration date can help


How many times have I purchased items that were very close to expire! I really don't like that. Either I don't have time to go back to the store to exchange it, the purchase was just a few dollars so oh well, etc.
In a recent trip to the supermarket I got two brands of milk and while stocking them in my fridge I realized how different the expiration date size was. I don't think it was a matter of design but I really appreciate the bigger sized date on my "Nature's Promise" milk carton.





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